Phygital Transference​

20 Jan 2023
PEDRO, Press Releases, Highlights

Phygital Transference​

20 Jan 2023
PEDRO, Press Releases, Highlights

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PEDRO kick starts the year with high energy and positivity with our Spring 2023 Collection. Embracing a new way of life, PEDRO takes the next step forward to connect to what makes us alive, empowered and
unique individuals.

Singapore, January 2023 — This Spring, PEDRO propels further through connecting the physical and digital worlds. As the digital and physical world creeps towards entanglement, we need daily essentials
that connect us anywhere and everywhere. Inspired by the aesthetics of avatars and digital alter egos, PEDRO challenges the art of design, expanding the universe of luxury to unexplored dimensions and limits. Exploring the idea of a double duplicate of ourselves that exists in the real world or online, a hypothetical wardrobe fit for both is visualized in our Spring’ 23 campaign.

The PEDRO Man and Woman knows just when to turn things up a notch, to impress with their style whilst looking effortless in whatever adventure they find themselves.

About The Collection

Stealing the spotlight in the campaign are the latest shoes and bags of the season freshly launched in stores and online. For women, look out for vibrant colours that celebrates the freshness of Spring. Incorporating retro-inspired prints and classic silhouettes, this collection will elevate your daily outfits, giving you an edge whilst looking effortless.

For men, PEDRO has replicated the same feel of optimism and liveliness with a hint of masculinity. Whether you are looking for classic and formal shoes in darker colours or sporty and casual footwear and
bags in bright colours, the Spring’23 collection for men have them all.

The PEDRO Spring 2023 Collection is now available online and in stores. Discover your latest must have fashion accessories on www.pedroshoes.com or visit your nearest PEDRO boutiques to shop.

PRESS RELEASES

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