PEDRO Reimages The Everyday

04 Jan 2021
PEDRO, Press Releases

PEDRO Reimages The Everyday

04 Jan 2021
PEDRO, Press Releases

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Reimagining the everyday, beginning with better materials

PEDRO introduces the second collection to their more sustainable line, rePEDRO, back in October. The brand took the opportunity to also rethink their responsibility when it comes to the end of a product’s lifecycle. A Take Back Program was launched in Singapore so customers can easily pass along their unwanted shoes and bags responsibly. Met with positive responses, PEDRO brings this activation back to the VivoCity & JEM outlets in Singapore in December.

PRESS RELEASES

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PEDRO

REFLECTING AN EXPERIENCE

Combining understated glamour with high-shine impact, PEDRO expresses complexity through subtle colours contrasted with metallic accents to give a surreal twist to classic shapes.

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PEDRO

IN PERPETUAL MOTION

Commemorating an iconic silhouette, PEDRO ushers the Swift sneakers back in the fold, this time in an exciting range of vibrant hues to take any laid back look to the next level.

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PROTECTED: RISING ABOVE CHALLENGES AND EMBRACING TRIUMPHS

With over 10 years of experience in retail and the digital world, Danisha is a commercial-savvy expert whose left brain often overrides her right brain choices. Learn more about her life in CKG as a Senior Ecommerce Marketing Manager.

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CHARLES & KEITH, Press Releases

REVAMPED BOUTIQUE IN SIAM CENTRE

CHARLES & KEITH unveils its refreshed boutique in Siam Square, Bangkok, featuring a new store concept with a circular LED wrapped column that sets the tone of the season.

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CHARLES & KEITH, Press Releases

CHARLES & KEITH X DISNEY ZOOTOPIA: SUMMER COLLECTION

To welcome the arrival of summer, CHARLES & KEITH releases its second CHARLES & KEITH × DISNEY ZOOTOPIA Collection starring Judy Hopps.

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PEDRO, Press Releases

POSTCARD FROM THE CITY

This May, PEDRO explores what makes one feel alive as we focus on the theme of ‘Self Connection’ with the latest Summer Collection and Editorial Campaign.

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