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Collection Merchandising Manager
Location: Singapore
Full Time

As the Collection Merchandising Manager responsible for Bags & Accessories, you will lead the creation and development of seasonal merchandising plans to maximize sales and profitability, ensuring alignment with the brand’s vision and market trends.

Responsibilities

Market and Competition Analysis

  • Conduct market and competitors research to identify new trends and opportunities
  • Suggest product line adjustments based on market insights

Collection Planning

  • Develop collection plans and product strategies for the four annual collections and various capsules
  • Define the product’s positioning, aligning with the brand’s image and strategy

Designers’ Briefs

  • Create and convey detailed briefs covering trends and market needs (including design matrix) and addressing current collection opportunities
  • Ensure design concepts meet brand goals and technical constraints
  • Review and provide feedback on design process

Product Development and Codification

  • Collaborate with design, production, and development teams during the various stages of development to ensure timely creation, sampling and deliveries
  • Implement collection development calendar and KPIs/monitoring tools to support development follow-up
  • Manage the flow of samples and inventory of collections
  • Manage product referential and codifications
  • Ensure product quality and timely production by working closely with sourcing and production teams

Collection and Showroom Management

  • Work with Retail Merchandising and VM teams to prepare showrooms and ensure aesthetic presentation
  • Prepares buying tools leading up to showrooms (Masterfile, product guide, buyers’ guide) and maintain product data and Merchandising files throughout buying campaign

Budget and Profitability

  • Monitor samples budget and drive optimizations
  • Set target prices and define price positioning, incorporating feedback from production and retail merchandising while adhering to the brand’s margin objectives

Retail Learning & Communications

  • Provides content (storytelling, design inspirations) to support retail training actions and ensure successful product and collection launches in stores
  • Collaborate on marketing selections to reflect the brand’s identity

Requirements

  • Master’s Degree in Business, Marketing, or related fields
  • Minimum 5 years of experience in collection merchandising or product management, preferably in luxury, fashion or jewelry
  • Strong proficiency in English is required, and knowledge of Mandarin is a plus to support communication across diverse markets
  • Proficiency in PowerPoint. Prior experience with Photoshop and PLM software is advantageous
  • Strong aesthetic sense, creativity, and ability to understand and anticipate trends
  • Deep understanding of product quality and innovation with a passion for fashion
  • Strong interpersonal skills, dynamic, adaptable, team player
  • Excellent communication skills for interacting with designers, suppliers, and various stakeholders