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Global PR & Communications Assistant Manager
Location: Singapore
Full Time


  • Assist in the smooth running of the HQ Global PR department, by ensuring the brand image presented to both internal and external stakeholders is aligned with the brand values and identity
  • Support the Global PR team in influencer and celebrity management, research, and relationship building with talents and agencies
  • Support and create materials such as press releases, media alerts, influencer seeding guides, etc
  • Working on Digital PR strategy and plan, managing selected PR campaigns and relevant budget planning
  • Support team and management with market research across industry trends
  • Manage and support both paid and organic seeding activities for influencers (outreach, negotiation, product orders, logistics, monitoring and follow-up on deliverables and invoicing)
  • Provide daily logistic support to the Global PR team including sample order and management
  • Contribute to conceptualization, logistics, and organization for PR events such as press days or brand experiences
  • Maintain and organize PR drive with relevant files, ensuring consistent updating of Master PR List and databases
  • Manage intelligence media software (data, coverage, and PR value) and create monitoring reports for sharing with various teams
  • Create and share internally coverage clippings, analysis, and insights


  • Bachelor’s degree in Business, Marketing, Mass Communication, or a related field
  • At least 5 years of relevant working experience (in the fashion industry is a plus)
  • Proficient in Microsoft Office
  • Strong written and verbal communication skills
  • Ability to work collaboratively and effectively with cross-functional teams
  • Confident, enthusiastic, and a talent for storytelling
  • Pleasant disposition with excellent interpersonal skills
  • Organized in campaign management and detail-oriented
  • Interest in fashion, art, and design